Communicating successfully with a rapidly evolving and highly
mobile potential customer base takes special skills. Social mobility has
begun to take new forms and establish new trends and patterns. In
addition to vacation travel, business travel and leisure travel,
movement is caused due to work-related relocation, increased time
spent in daily commutes, and mass immigration.
As the term
suggests, ambient marketing takes your corporate message to the
mobile, itinerant consumer with advertising specifically targeted to a
particular segment of the mobile community.
Ambient Marketing and Team Vistas
The #1 transient media advertising agency for outstanding results,
Vistas has an unrivaled track-record of consistent and cost-effective
outcomes with many glittering customer testimonials to substantiate it.
At Vistas, we strive to reach the alert consumer while by passing
traditional advertising vehicles.
Ambient marketing is in your business
interest and most certainly worth considering in today's highly
competitive business climate because it takes your message to an
ambient customer base in an ambient form.
Effective marketing
touches on all aspects of the customer experience and therefore
corporate messages based on the principles of ambient media can
appear in the most unexpected of places such as on:
Parking meters and parking lot dividers
Escalator steps
Mail boxes or post boxes
Public telephones and telephone booths
Shop floors
Park benches and on public seating in airports
Petrol stations and gas stations
Vending machines
Public rest rooms and highway rest stops
Balloons and blimps
Lifts and elevators
Human advertisers
From Market Research to Marketing Research
The reason why ambient marketing is so successful in developing
brand image is because it reaches consumers in their natural
environment most likely to influence their buying decisions at a time
and place where it is least expected. At the same time it remains
unobtrusive. Ambient media tends to successfully micro-target
potential customers at precisely timed moments.
We at Team Vistas
believe that long-term customers are far more preferable than single
sales. Please call or write to us and let
our experts mold your corporate message naturally in a natural
setting.